Digital Trade Platform

Empowering Africa's Women and Youth Through Inclusive Digital Trade

iSOKO connects traders and entrepreneurs across seven countries to buyers, trade associations, trade information, and digital tools — in one place.

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Tanzania · Kenya · Uganda · Rwanda · Burundi · DRC · Zambia

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01
Digital Marketplace & Payments

Buy and sell goods and services seamlessly across borders through a trusted, inclusive online marketplace.
02
Business Management Tools

Manage sales, expenses, and inventory digitally with simple bookkeeping and currency conversion tools.
03
Transport & Logistics

Connect with verified transporters, track deliveries, and plan efficient cross-border logistics for your goods.
04
Communities & Associations

Join networks of traders, cooperatives, and business associations to collaborate, share experiences, and grow together.
05
Knowledge Hub

Build your digital and business skills through interactive training modules, resources, and certification courses.

Who We Are

Built by TradeMark Africa, For Every Trader

About iSOKO

iSOKO started with a simple finding: across Africa, women and youth traders struggled to reach new markets, find reliable trade information, and go digital. Most operated informally — relying on word of mouth, and losing time and money to slow logistics, financing gaps, and confusing border rules.

TradeMark Africa built iSOKO to close those gaps. The platform brings trade information, e-commerce, logistics, and business tools together in one place, so traders can move from informal trading to running a digital business — openly, and across borders.

Since launching in March 2023, iSOKO has grown to 100,000+ registered traders, with over 70% women and youth-led. The platform runs in partnership with leading trade associations and chambers of commerce in each of its seven countries.

About TradeMark Africa

TradeMark Africa (TMA) is a not-for-profit organisation founded in 2010 to grow trade and economic integration across the continent. Working with governments, the private sector, and development partners, TMA works to cut trade barriers, improve transport and logistics, and make it easier for businesses to grow.

Headquartered in Nairobi, TMA operates in twenty African countries and is one of the continent's leading trade facilitation organisations.

iSOKO is TMA's flagship platform for closing the digital divide — making sure women, youth, and small businesses aren't left behind as trade goes digital. It gives traders the connectivity, digital skills, and tools they need to trade confidently across Africa's borders, wherever they're based.

Now On Mobile

Get the iSOKO App Today

Access local and international markets, connect with associations and suppliers, manage your business, and grow your trade network — all from your phone.

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Step 1 Download the App
Step 2 Register
Step 3 Get Verified Through Your Association
Step 4 Start Trading

Before iSOKO, I depended on personal savings and borrowing from relatives to run my spice business. Through the platform, I connected with a financial service provider and secured a TZS 5 million loan — my monthly income has more than doubled since.

Joyce Chota Spice Producer, Dar es Salaam ★★★★★

I used to sell my woven baskets only in my local market. After listing on iSOKO, I received my first order from a buyer in Tanzania. Cross-border trade felt impossible before — now it's part of my normal business.

Grace Wanjiru Handicrafts Trader, Nairobi ★★★★★

The record-keeping tools on iSOKO changed how I run my produce business. I now track my sales, expenses, and stock daily, and for the first time I know exactly which products make me money. That's how I decide what to grow.

Betty Nakato Agri-Produce Seller, Kampala ★★★★★

Being verified through my trade association on iSOKO gave buyers confidence to order from me before ever meeting me. Trust used to take months to build — now my association profile does it for me.

Chileshe Mwansa Textiles Entrepreneur, Lusaka ★★★★★

I had never sold anything online before the iSOKO training. The facilitators showed me how to photograph my products and list them on the app — within weeks I received orders from outside my province for the first time.

Marie Kabila Food Products Trader, Goma ★★★★★